Dubai, United Arab Emirates–(BUSINESS WIRE)–In order to generate business, establish strategic alliances and contribute to consolidating trade relations between Peru and the Middle East market, the Dubai 2022 multi-sector trade mission was held in the United Arab Emirates on 8 and March 9, an event that marks the return of the country’s face-to-face business missions, the Commission for the Promotion of Peru for Exports and Tourism (PROMPERÚ) reported.
This commercial tool, within the framework of Expo 2020 Dubai, will have the participation of 44 SMEs, of which 90% from the different regions of Peru.
The companies that will participate in the business roundtable cover the export sectors, as well as tourism and business investment. On the side of international buyers, tour operators and investors, 57 international buyers from the United Arab Emirates (20), Taiwan (8), South Korea (6), India (13), Russia (4) and other Gulf countries (6) participate.
Peruvian businesses under the umbrella of the Super Foods Peru, Alpaca del Peru and Cafés del Peru sector brands will showcase the best of their exportable offerings, as well as the diversity of Peruvian ingredients, especially superfoods, which are in high demand today by consumers. consumers in the United Arab Emirates.
The trade mission, which plans to make 400 business appointments with trade expectations of 30 million dollars, will also give a strong boost to national tourist activity and business investment, showing that Peru is a destination safe and reliable, with a solid economic foundation.
The Dubai 2022 multi-industry trade mission, as well as Arab Health Dubai (January 24-27) and Gulfood (February 13-17), which forecast $23 million in potential revenue, are part of the strategy. promotion campaign raised by the Peruvian government with the aim of obtaining more than 70 million US dollars in investments in businesses, tourism and businesses by 2024.
Over the past five years, exports from Peru to the United Arab Emirates have grown at an annual rate of 8%. Last year, shipments exceeded US$813 million. It is estimated that total exports to this market, under an optimistic scenario, will reach US$1,346 million by 2025.